|Term of the Day|
The profession or practice of creating and maintaining goodwill of anorganization's various publics (customers, employees, investors, suppliers, etc.), usually through publicity and other non paid forms of communication. These efforts may also include support of arts, charitable causes, education, sporting events, and other civic engagements.
Many large companies have a public relations department to ensure that the company doesn't have any scandals and looks positive in the eyes of the consumers.
Tuesday, 30 December 2014
Term of the Day public relations
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